As a marketer, you probably don’t need anyone to tell you how valuable content is to your marketing efforts. You’re already creating content: I be...
How to do Media Outreach in 2021 [Complete Guide]
In the modern digital age of saturated marketing messages, getting press communication right is more important than ever. Personalisation, getting rig...
5 Biggest Mistakes of Outreach Campaign and How to Avoid Them
Reaching out to anyone you wish to connect with can be a challenging task. Building bridges with potential customers, possible business partners, targ...
Sending a prospect an initial email? Make a first impression that lasts
In email marketing, same as in life generally, the first impression matters a lot. If you are to focus on email campaigns especially for a B2B busines...
How to create an expert roundup [Complete Guide]
Link building is still a powerful SEO strategy that can significantly boost your traffic and bring you a lot of notoriety. One of the best ways to rea...
How to create the perfect pitch for outreach
Have you ever wondered why those desired influencers haven’t replied to you? Or why you couldn’t build a relationship with major publishing houses...